Veet has launched the Infini’Silk line – the brand’s first pulsed light FDA cleared permanent hair reduction device. According to the brand, smooth results can be achieved in four to five treatments.

Xue Li, marketing manager for Veet Luxury Products at RB, said:

“Veet is known around the world for their exceptional at-home depilatories and waxes that give women and men long-lasting smooth skin. We want to expand our hair-removal product line and tap into new consumers. The new Veet Infini’Silk line allows us to bring permanent hair reduction of unwanted hair to the consumer with two easy to use and safe at-home devices.”

The Veet Infini’Silk collection includes two devices:

Veet Infini’Silk, which retails for $249, delivers up to 50,000 light pulses with a 2.7 cm2 cartridge head; and Veet® Infini’Silk Pro, which retails for $299, delivers up to 5,000 light pulses with a 3.9 cm2 replaceable cartridge head. The exchangeable cartridges make the product ideal for sharing between multiple users.